
The Briqlab Word Cloud is a free Power BI custom visual for analysts working with text data who need to communicate what a large volume of words is actually saying — at a glance, to an audience that will not read a table of term frequencies. Word size encodes frequency or measure value: the larger the word, the more prominent the term in your dataset. It is the fastest path from a text column in your data model to an insight your audience can act on.
• Frequency-driven sizing — word scale encodes term frequency or a custom weight measure from your data model
• Live data model connection — updates automatically on refresh, responds to all report filters and slicers
• Click-to-filter interaction — select any word to cross-filter all other visuals on the report page
• Built-in stop-word filtering — common words excluded automatically with a configurable stop-word list
• Automated colour-coding — frequency gradient or category-mapped colour per term
• Rotation angle control — horizontal only, mixed, or fully rotated layout per design preference
• Configurable layout density — control word spacing and canvas fill to fit any tile size
• Dark and light theme compatible with no extra setup
• Employee engagement — survey verbatim themes sized by response frequency across a full feedback dataset
• Customer feedback analysis — support ticket subjects and review keywords sized by volume or sentiment score
• Campaign keyword performance — search terms or ad keywords sized by click volume or conversion count
• Product feedback — feature request terms from user submissions sized by mention frequency for roadmap prioritisation
• Social media monitoring — hashtags or mention terms sized by engagement volume for brand tracking